48% of people say that a company’s website is an indication of the quality of service they will receive, according to this study by MarginMedia on mobile web design. Your target audience and clients form opinions based on their experiences with your website before they ever communicate directly with members of your business.
Today’s consumers are more informed than ever before, and they have high expectations when interacting with a business online. You need a website that draws your target audience to engage with your brand, products, and services. If your website is not well-designed or engaging, potential clients may abandon your site and be enticed by more appealing web platforms.
Building a website for your business encompasses a number of challenges, ranging from the design and layout of the site, the creation of site content, and the development of a flawless, user-friendly interface. Most importantly, all the elements of your website must work together seamlessly to build the rapport of your brand, differentiate your products and services from those of your competitors, and help create a strong online presence for your business.
DESIGN: Design elements include the look, feel, color scheme, flow, and overall user experience of your website. These elements should contribute to the brand image you want to project online and inspire your target audience to interact with your website content. Design elements are what makes your website and brand memorable to visitors.
CONTENT: The content of your website should engage your target audience, persuade them to interact with your brand, and lead them to share information about your brand with their social network. Really good content contributes to your brand image while also increasing your website’s ranking on search engine results pages through search engine optimization
DEVELOPMENT: Web development includes the inner workings, user interface, coding, and other back-end processes of your website. These elements must be responsive to work flawlessly across a number of devices (laptops, tablets, mobile phones) and Internet browsers. A good website is user-friendly with error-free functionality so that users can easily interact with information about your brand, products, and
Web Strategy and Planning
User Experience and User Interface
Web Design and Development
Responsive Website Development
Mobile Website Development
Website Support and Maintenance
Website Content Creation